At Fred, we make the stuff from your dizziest daydreams. The stuff you think could be a good idea or even random things that could potentially lighten up your long afternoon. Whelp, the stuff you thought about, Fred actually made it. The cutting board with perfect measurements to meticulously cut your veggies. The baby bottle that looks like a beer bottle. Yeah, Fred did that too. For all the stuff you didn’t know you needed, Fred’s got you covered.

Art Direction: Chanwoo Kim
Copywriting: Victoria Long